As Featured In:







Connecting People in Purpose
Bridging the gap between creative vision and practical strategy to achieve lasting impact.
Coaching
Events
Performing
My Mission
VITALShift Creative’s mission is to empower individuals and strengthen communities by fostering connections rooted in purpose and grounded in creativity.
I believe that meaningful collaboration ignites innovation and drives positive change.
I inspire and support people to unlock their potential, share their stories, and create lasting impact in the world.
Together, we cultivate a vibrant ecosystem where creativity thrives and connections deepen, transforming visions into reality.

Meet Melissa Kelley












Love Notes
The Adoration Project guided by Melissa Kelley is a beautiful invitation—not just to reconnect with yourself, but to fall in love with yourself. Melissa provided a beautiful and intimate group platform with relatable and powerful exercises (guided journaling, group discussions, and pair dialogues) that made it so easy and necessary to be grounded in devotion to myself and who I want to be. I'm so glad I committed to this in spite of the busy demands of my life.
Instead of letting family, work, and obligations be my EXCUSE NOT TO do this, I let all of the above precious parts of my life BE THE REASON I HAD TO do this work. And with Melissa and her magical, intuitive coaching, I was in the best hands possible. Thank you so much. Highly recommend.
- Kari, Portland, OR
Love Notes
Melissa Kelley changes women's lives through the Adoration Project. Women are not taught to adore themselves or their lives--Melissa knows this in her soul and she also knows that when women learn how to do this, entire worlds open up.
I went through this program and it shifted how I feel about me, about my marriage, about my home...and about my life. My husband was actually so happy to see me stand strong in who I am. And making connections with other women in the group is priceless. I can feel alone in this crazy world sometimes--connecting with other women fills my cup to overflowing. Thank you, Melissa, for this world-changing work!
- Elijah, San Francisco, CA
Love Notes
I was attracted to the idea that I could increase adoration in my life. It's not something I consciously think about a lot, and — really — I was intrigued that being an active participant in creating a life I adore would increase the joy in my life! And THAT felt VERY important.
Coming to this program every week, connecting with others also on this journey, and being able to have important conversations, plus learning effective tools to apply was eye-opening — and has been a very positive shift for me.
- Lissa, Lithia, FL
Love Notes
Melissa is a wonderful coach! After our time together I’ve seen so many shifts in my life. She empowered me to hold stronger firmer boundaries without feeling guilt!
This was so huge for me, something I’ve struggled with all my life and was never able to achieve without Melissa’s coaching! But that's not it, both my businesses have grown, money is flowing in, home life continues to get better.
Melissa’s support has been key in all this. Thank you for always holding me accountable and helping me vibe on a higher level week after week.
- Lisa, Somers, NY
Love Notes
I started coaching with Melissa from a very 'stuck state'. I felt emotionally flat and professionally stagnant, and I was not taking care of myself. She helped me so much to tap into my personal voice.
Through our coaching together, I was able to connect with myself, which allowed me to shine personally and professionally.
I would recommend Melissa’s coaching when you are feeling stopped/stuck/stymied and ready to live into your personal power.
- Valerie, Houston TX
Love Notes
Melissa arrived right on time with The Adoration Project. Ending my day in community with the women in our group was a rejuvenating and therapeutic experience. The information we received from Melissa was skillfully presented as she gently coaxed us to consider the ways in which we can truly adore who we are as women, mothers, daughters, sisters, and friends.
I highly recommend working with Melissa if you're looking for a safe container to explore your inner goddess and create a life of peaceful prosperity
- Leah, Lodi, CA
Love Notes
Over the years, I’ve connected with Melissa during times when I felt stuck or overwhelmed, knowing I’d be able to gently work through whatever I was facing. Each time, I’ve come away feeling lighter, more empowered, and more confident.
Melissa has a way of holding space that makes you feel completely safe. She meets you with such warmth, love, and compassion that you’re able to truly tune in, opening the door to healing, self-discovery, and a deeper sense of self-love. This work has been deeply important to my own growth, and it naturally flows into and supports the growth of my family as well.
Thank you Melissa for being my transformational coach. Forever grateful.
- Rhiannon, Perth, Australia
Love Notes
Working with Melissa came at a time when I was navigating some meaningful personal challenges. From the outset, Melissa created a space where I felt safe, heard, and supported, while also being gently but firmly challenged to look at things differently. Melissa’s approach helped me move forward with clarity rather than judgement (on others and myself), and with confidence rather than doubt and questions.
What stood out most was Melissa's ability to keep me focused on the future while still honouring what I was working through in the present. I’m incredibly grateful for the impact this coaching has had on me, and I wouldn’t hesitate to recommend Melissa to anyone looking for honest, thoughtful, and deeply human coaching.
- Ben, Perth, Australia
Love Notes
During our coaching sessions, I love that Melissa created a space where I felt welcomed and safe to express myself freely. I felt supported and focused as she guided me through some difficult situations. Her attention to detail and commitment to my success were top-notch. Now I feel more confident in my abilities to work through challenges and transform personal insights into purposeful action. I can’t recommend Melissa highly enough.
- Kathryn, Eagle River, WI
Love Notes
Melissa was everything we needed without knowing that’s what we needed. We needed to orchestrate a multi-day event remotely that featured not only different key audiences, but involved an offsite tour and offsite lunch. She provided templates, timelines, accountability, aesthetic guidance, budget management all while holding our core themes and message in mind. And she did all that with grace and poise.
- Matthew, Minneapolis, MN
Love Notes
Melissa was the one very patient constant that always kept staff and the planning committee on track, excited and motivated. I would highly recommend Melissa to work with any organization on any event. She's the best!
- Rachael, Cincinnati, OH
Love Notes
Melissa was the steady hand behind our Columbus Fashion Academy's latest Fall Runway Show. As our event manager, she transformed a high-pressure, 500-person production into a calm, organized, and beautifully joyful experience.
She coordinated over 40 volunteers with clarity and kindness, led pre-event planning meetings that ensured every moving piece stayed on track, and arrived on show day with a grounded confidence that uplifted everyone around her.
Melissa is the “cat whisperer” every memorable event needs: always positive, genuine, honest, and unfailingly reliable. She is an absolute joy to work with and a true asset to any team.
- Priscila, Columbus, OH
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